Marketing

Digital Marketing Executive

Nashik, Maharashtra   |   Full Time


Job role:

We are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing and managing the client's digital marketing strategy. Digital marketing strategies are extremely important for brand's success, so your role will play a crucial role in achieving our business goals and objectives. We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.


Responsibilities:

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing campaigns on social media (Facebook, Twitter, LinkedIn, etc.)
  • Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, etc.)
  • Acquire insight in digital marketing trends and keep strategies up-to-date

Requirements:

  • Minimum 1 year of experience working as a digital marketing executive or in a similar position preferred
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C and B2B social media, Google Adwords and email campaigns and SEO/SEM
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills


Ingeniouscope provides equal opportunity in employment and will administer its policies with regard to recruitment, training, promotion, transfer, demotion, layoff, termination, compensation and benefits without regard to race, religion, color, national origin, citizenship, marital status, gender, sexual orientation, age, disability or any other characteristic or status protected by applicable law.

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